Career in Media by P K Arya

Generally, a son is expected to follow the same line or profession of his father. For instance, if the father is a doctor, so must the son be one, and if the father is an engineer, the son must become one too. If someone is a family is involved in a business, the family pursues the same generations after generations. But now, in the twenty-first century, many changes have taken place. This is not to deny that forestated norms exist today. Even now, 40 per cent people are in their father’s business or vocation. But the change is significant and the credit for this goes to the media— media in TV—where sky rocketting channels are the main reason behind such a drastic change in career norms.